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football pitch
11 Feb 2019

Evolving Use of Data in Football

Jon Musgrave - Articles, Data - 0 comments

Last month when Leeds United manager Marcelo Bielsa was implicated in “spying” on a Derby County training session he responded by conducting an hour long PowerPoint presentation which at times looked more like market research debrief than a football press conference. This was a clever move by Bielsa as it quickly moved the story on…

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Spotify Listening Data
7 Feb 2019

Listening Data as a Marketing Tool

Rich Else - Articles, Data, DP, General - 0 comments

Throughout the day, I listen to a lot of music. Whilst I’m getting ready in the morning, walking to and from work and whilst I’m at my desk. I even find it difficult to get to sleep without my carefully curated playlist. I’m also a big fan of pointless statistics. It’s one of the things…

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Close-up photography of construction spitit level on wooden background
22 Mar 2018

Measure twice, cut once

Adrian Scamell - Articles, Data, DP - 0 comments

There is an old saying in the building trade “Measure twice, cut once”.  This I have found is very useful advice and my son kept repeating this to me when we were installing his kitchen, laminate flooring and bedroom furniture. Recently we had some blinds fitted to our front room bay window – the salesman…

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